About LeadersLife

Company History

Leaders Life Insurance Company began operations in Tulsa, OK, in 1989 addressing a need for quality life insurance for employees of the QuikTrip Corporation, a renowned convenience store chain known for its exceptional customer service. Leaders Life adopted this value by addressing the needs of consumers through offering exceptional workplace benefits and handling all their needs with premier customer service, leading to the development of their flagship product, Lifestyle.

Lifestyle, a pioneering term life insurance product with a critical illness benefit, helped Leaders Life become a leading provider of voluntary life insurance throughout the South and Midwest. Recognizing evolving needs, they strategically expanded their offerings to short-term disability, group life, and group accident coverage. This comprehensive suite provides clients with peace of mind, ensuring they have the financial protection they need.

In May 2025, Truss Peak acquired Leaders Life. The partnership brings capital investment, actuarial expertise and operational knowhow to support Leaders management team, which remains in place. Leaders will maintain its focus on customer service, state expansion, and new product development.

Today Leaders Life operates in 15 states, prioritizing financial stability and policyholder trust.  Serving over 1,100 brokers and over 3,000 workplace groups nationwide, they are still known for their exceptional customer service. Leaders Life looks to the future with a commitment to continued growth and innovation, ensuring they remain a trusted partner for years to come.

Our Company Value Statement

Leaders Life, its management, employees, and stakeholders believe in the value that insurance products bring to families in securing their financial future and in taking care of the customer and their needs with integrity, care, and hard work.

Our Company Mission Statement

Our mission is to make fanatical fans of our company through world class service and the fairly priced insurance products we offer for the benefit of all stakeholders in Leaders Life Insurance Company, including our policyholders, our employer groups, our agents, our staff, and our shareholders.

Our Sales Team Mission Statement

Our Sales Team desires to be a partner in building agencies through integrity, leadership, and innovation with passion for our customers.